DEVELOPMENT CRASH COURSE
Jumpstart Development Using Franchisee Satisfaction
Your best weapon in the battle for growth is the satisfaction of your franchisees. FBR CEO Eric Stites and President Michelle Rowan discussed finding success in development by leveraging their satisfied owners and broadcasting the validation they provide.
In their quick, 15-minute chat, Eric & Michelle explored the following:
- Using Data to Differentiate Your Brand
- Re-Engaging “Cold” Prospects
- Real Life Examples: Using Franchisee Satisfaction in Marketing & PR Efforts
- How You Can Achieve “Top Franchise” Status to Attract Candidates